Kevin Van der Straeten

Kevin Van der Straeten

Kevin Van der Straeten is founder and CEO of eventplanner.net. He is host of eventplanner.tv and author of the bestselling book EVENTS.

Columns by Kevin Van der Straeten

Cybersecurity in the event industry: Are we ready for the storm?

Cybersecurity in the event industry: Are we ready for the storm?

Cyberattacks are no longer a distant threat confined to tech giants or multinational corporations. According to Microsoft's 2024 Digital Defense Report, the company detects over 600 million cyberattacks daily.

Do you lose sleep worrying about forgetting something as an event planner?

Do you lose sleep worrying about forgetting something as an event planner?

If you're an event planner, you've probably experienced the nagging feeling of forgetting something. Maybe it's a small detail about catering, a missed deadline for venue contracts, or even a brilliant idea for your event that popped into your head at 2 a.m.

Mastering event name badge design: The ultimate guide for engaging and effective badges

Mastering event name badge design: The ultimate guide for engaging and effective badges

Event name badges might seem like a small detail, but their impact is anything but minor. A well-crafted badge doesn't just identify an attendee; it enhances networking opportunities, reinforces security, and aligns seamlessly with the event's branding.

From one event to year-round engagement: leveraging post-event content for a 365-day strategy

From one event to year-round engagement: leveraging post-event content for a 365-day strategy

When an event wraps up, the conversations, connections, and excitement don't have to end there. Post-event engagement is more important than ever in today's fast-paced digital landscape.

TIP! - What Permits do I Need to Organise an Event

TIP! - What Permits do I Need to Organise an Event

When you are organising an event, you will probably need to apply for various permits and permissions. The following list gives an idea of the kinds of permits you require.

Become an Official eventplanner.net Partner: Certify your Event Company in our Event Software

Become an Official eventplanner.net Partner: Certify your Event Company in our Event Software

Interested in becoming an official partner of eventplanner.net as an event agency, wedding planner, venue, caterer, etc.?

TIP! - How Many m2 for Your Event? Venue Layouts?

TIP! - How Many m2 for Your Event? Venue Layouts?

In your search for the perfect event venue you have to consider the surface space that is required for your event. But how many square meter do you foresee per attendee?

How to craft and price event sponsorship packages: a comprehensive guide for event planners

How to craft and price event sponsorship packages: a comprehensive guide for event planners

In today's competitive event landscape, securing the right sponsorships is critical for the success and sustainability of your events. With event sponsorship driving brand engagement for most consumers, creating compelling sponsorship packages is not just a nice-to-have - it's a must.

Event email marketing campaign mastery: Strategies to boost engagement and attendance

Event email marketing campaign mastery: Strategies to boost engagement and attendance

Effective communication is paramount in the dynamic world of event planning, where every detail counts. While social media and other digital channels have their place, email marketing remains the cornerstone of successful event promotion.

TIP! - How to Choose a Party Caterer?

TIP! - How to Choose a Party Caterer?

You don't choose a (party) caterer haphazardly. Also at an event, the love of the participants goes through the stomach. Catering is therefore very important and must match the objective of your event and the target group.

Effective strategies for switching event management software: a guide for event planners

Effective strategies for switching event management software: a guide for event planners

Switching event management software can be daunting, but staying ahead in the fast-paced world of event planning is often necessary.

The ultimate guide to event venue sourcing for event planners

The ultimate guide to event venue sourcing for event planners

Finding the perfect event venue for your event, conference, or meeting is one of the most crucial decisions you’ll make as an event planner.

TIP! - Checklist for Event Venues

TIP! - Checklist for Event Venues

The location will determine to a large extent the atmosphere, attractiveness and appeal of your event. This check-list is a useful tool to make sure that your dream venue really is suitable to host your dream event.

Best Event Planning Tools & Software: Your Ultimate Guide

Best Event Planning Tools & Software: Your Ultimate Guide

Equip yourself with the finest event management software of 2024 to streamline every aspect of your events, from initiation to execution. Navigating the complexities of event management is demanding, requiring precise coordination and detail management.

Beyond Excel and Spreadsheet: Why Modern Event Planners Need Specialised Software

Beyond Excel and Spreadsheet: Why Modern Event Planners Need Specialised Software

In the world of event planning, efficiency and precision are paramount. While Excel has long been a staple tool for organizers, it's becoming increasingly clear that it's not quite cut out for the complex demands of modern event management.

TIP! - Checklist Event Budget

TIP! - Checklist Event Budget

Drawing up a budget is a continuous, on-going process. It is best to start with a global approximation of costs. Do this before you ask for price tenders. This will allow you to check whether or not you are approaching your project realistically.

eventplanner.net Unveils 'Tickets': Simplified Visitor Registration and Ticketing

eventplanner.net Unveils 'Tickets': Simplified Visitor Registration and Ticketing

In an exciting development for event professionals everywhere, we're thrilled to announce the launch of 'Tickets', the latest addition to our comprehensive suite of event planning software.

Why Using Event Software Beats Traditional Planning Tools

Why Using Event Software Beats Traditional Planning Tools

While many event organisers still lean on their mailboxes and trusty Excel spreadsheets, there's a revolution happening in the world of event management: the rise of dedicated event software.

Taking Event Data Security to the Next Level: eventplanner.net now ISO27001 Certified

Taking Event Data Security to the Next Level: eventplanner.net now ISO27001 Certified

In a world where digital information is key, the safety and security of your event data have never been more important. That's why we're thrilled to announce that eventplanner.net has now achieved ISO27001 certification, a globally recognised standard for information security management.

This is How Your Event Management Plan Should Look

This is How Your Event Management Plan Should Look

Whether it's a conference, workshop, or corporate party, you can't efficiently organize and run an event without having a strong action plan.

Growth Hacking Guide for Event Venues and Suppliers

Growth Hacking Guide for Event Venues and Suppliers

Growth hacking is the smart use of media and innovative technology to grow your business in the most efficient and effective way. As a marketer at an event venue or supplier, this new white paper immediately brings you up to speed.

Manifesto eventplanner.net

Manifesto eventplanner.net

The past few months have been a rollercoaster and there will be no change to that. The entire event sector is bleeding and we are not spared either. Nevertheless, we continue to dream of a bright future for events.

Your Event is Cancelled due to Coronavirus. What Now?

Your Event is Cancelled due to Coronavirus. What Now?

Whether you were planning a business event, conference, trade show, or wedding, governments are prohibiting events to stop the virus from spreading. What do you do now?

What's new? Biggest #EP update ever!

What's new? Biggest #EP update ever!

For over 6 months we've worked in our development lab on a very important update of the eventplanner platform. We are very excited to finally show you our new software!

Stop Using Twitter for Your Event

Stop Using Twitter for Your Event

Twitter is becoming increasingly popular. But the more people use the social network, the more it loses its original power.

Meetings in a Dream Location

Meetings in a Dream Location

CEOs and their board travel all over the world for their annual strategy meetings, because a location far from the office tends to be more inspiring. Why then do these executives so often end up in the stuffy conference rooms?

Inspiration: Client Embarrasses Advertiser

Inspiration: Client Embarrasses Advertiser

Classic marketing is dead. This video shows, in a rather painful way, essentially what we are talking about. This is also a source of inspiration for event managers!

What Impact will Russian Anti-Gay Law have on the Event Industry?

What Impact will Russian Anti-Gay Law have on the Event Industry?

What impact will the new Russian anti-gay law have on the Winter Olympics in 2014? Will the Russian events sector be affected by the law? If you plan to organize anything in Russia you'd better make sure that your guests are not gay.