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Augmented Reality (AR) is currently hot in marketing. But what impact does this technology actually have on the event industry? Is this just another cute gimmick or is there more to this electronic gadget?
Events & Technology: Google Glass
Google Glass is currently the number one consumer gadget. Does this mean that soon all your conference participants will be sitting with the famous glasses perched on their noses?
How Big Data Can Make Your Events More Competitive
Lately, everyone is talking about 'Big Data'. But what is it exactly? Is it all just hype or can you really use it? And to what extent can 'Big Data' contribute to improving your events?
Mobile is Here to Stay - infographic
Remember when Steve Jobs stood before the Macworld convention and touted the first-ever iPhone? Can you believe that was nearly 8 years ago? Mobile has a huge impact on the event industry and is here to stay.
New Ticket Trend: High-Tech Smart Bracelets
Besides the dance festival itself, the new wristbands from Tomorrowland can also be considered world news. In his blog 'Apparently this matters' every week on the CNN website, Jarrett Bellini sheds light on the latest social media trends.
7 Ways of Capturing Conference Content
Events have a big impact. When you capture the content you will make the event even more useful for the participants.
Do Well: Give Attendees an Experience that Feels Good and Does Good
Contrary to popular belief, sustainability has not only to do with the environment, but also planning our events in more socially responsible ways that help sustain the communities in which we live and work.