There's More to a Nametag Than You Might Think

There's More to a Nametag Than You Might Think

Nametags seem simple, but are they really? Why do we still so often see unreadable nametags at events? Or guests without a tag? Perhaps it's not as easy as we think. Here's some food for thought as well as tips.

7 Tips for Your Digital Invitations

7 Tips for Your Digital Invitations

Event organizers are opting more and more for digital invitations as a means to send out invites to guests. It makes sense: it's fast, easy and economical. But just what are the do's and don'ts when using email invitations?

10 Methods to Keep the Attention

10 Methods to Keep the Attention

When people listen passively to a presentation, their attention span on average is rarely more than 15 to 20 minutes. This gave rise to the idea to change speakers after 20 minutes. Research now shows that this is a huge misconception.

Events & Technology: Augmented Reality

Events & Technology: Augmented Reality

Augmented Reality (AR) is currently hot in marketing. But what impact does this technology actually have on the event industry? Is this just another cute gimmick or is there more to this electronic gadget?

Events & Technology: Google Glass

Events & Technology: Google Glass

Google Glass is currently the number one consumer gadget. Does this mean that soon all your conference participants will be sitting with the famous glasses perched on their noses?

How Big Data Can Make Your Events More Competitive

How Big Data Can Make Your Events More Competitive

Lately, everyone is talking about 'Big Data'. But what is it exactly? Is it all just hype or can you really use it? And to what extent can 'Big Data' contribute to improving your events?

Mobile is Here to Stay - infographic

Mobile is Here to Stay - infographic

Remember when Steve Jobs stood before the Macworld convention and touted the first-ever iPhone? Can you believe that was nearly 8 years ago? Mobile has a huge impact on the event industry and is here to stay.