Inspiration
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How to Cut Expenses for Your Next Event
When it comes to cutting planning expenses, there are two types of event professionals: the 'resourceful' ones and the smart ones.
Sabotage your Event with a Bad Registration Form
There's nothing worse for an attendee than staring at a huge and complicated event registration form and not know where to start. An online registration form that you, as an event manager, approved for publishing.
What is the Emotional Value of Your Event?
Whenever we're about to measure the ROI of our events, we always tend to rely on data such as how many tickets were sold or how many times the event hashtag was used on social media.
How to Enhance the Quality of Your Event with Experiential Marketing
What's the difference between running an average and a high-quality one? What exactly levels up the quality of an event? Is it the venue? The program structure? The catering?
How to Design an Attendee's Journey from Beginning to End
What makes a business truly successful? Is it the products? Or is it more about the marketing strategy? How do affluent entrepreneurs manage to turn their clients into loyal brand ambassadors? And most importantly, could we, as event professionals, learn something from them?
How to Run a Multidisciplinary Conference
Whether we talk about educational, business, or brand events, multidisciplinary conferences are the optimal solution when you want to invite a diverse public, with different interests and areas of expertise.
How to Plan an Event against the Clock without Losing Your Head
If you want to annoy an event professional, tell him or her to "keep calm and carry on". Not sure about that? Think about yourself.
