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4 Ingredients for a Successful 'Guerrilla Marketing' Event
Brands and organisations use guerrilla marketing increasingly often to market their products and services. But what are the ingredients for a successful guerrilla marketing event?
Pop-Up Event Replaces Fallen 'Future of Events'
After the sudden cancellation of Future of Events, which was all set to be a real breakthrough in European business events for #eventprofs, several initiatives appeared to have saved the idea, as well as the date.
12 Tips for Smart Online Marketing of Your Event
If you want to promote your event, you can no longer deny online marketing. But you should be aware that there are hundreds of options for engaging online marketing. What are the best practices? We'll give you 12 tips for a successful approach.
3 Inspiring Event Venues in Singapore
Planning an event in Asia? Check out Singapore’s myriad inspiring event venue spaces for a successful event.
Keep Your Event Healthy
We make more and more efforts to live healthy. How do we manifest that lifestyle in the events we organise? Because a healthy offering also affects the experience of our customers and attendees. And they appreciate that.
5 Gamification Applications to Make Your Event More Productive
Gamification is the application of gaming techniques in non-gaming environments. In gamification, gaming elements are used to motivate attendees and to enrich their experiences. In other words, an ideal way to gain more from your events.
Pokémon GO: Lessons for Event Planners
Barely a week after its launch, Pokémon Go is already a worldwide hype. The app hasn´t even come out in most countries, and yet quite a few enthusiasts scour the streets, looking for virtual Pokémon.
