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How to Increase the Reach of Your Events with Inbound Marketing
From its beginning, inbound marketing grew into a powerful tool for entrepreneurs and marketers who want to build stronger relationships with their leads and transform strangers into loyal customers.
Las Vegas Best Meeting & Conference City?
Is Las Vegas the best city when you're organising a congress? According to the World Travel Awards, it is. For the fifth time in a row, the organisation hails the American city as the 'Best Meetings & Conference destination'.
A Quick Introduction to Risk Management for Event Professionals
The life cycle of an event revolves around uncertainty and multiple risks. From assessing different safety issues to preventing food poisoning, risk management defines our daily activity as planners.
Samsung wants to Innovate Meetings with 'Flip'
Samsung wants update the way we perform meetings with Samsung Flip. The company announced this digital whiteboard at the technology fair CES.
Impressive event: Storytelling on your plate!?
Always looking for the next way to push the envelope... Together with partner Total-e, To The Point Events from Belgium invested in an ambitious 'table mapping project'.
Snapchat CEO Spends 4 Million on Corporate Event
According to TMZ, Snapchat CEO Evan Spiegel has spent 4 million dollars, amounting to about 3.3 million euros, on a corporate party on Newyear's Eve. He did rent the entertainment complex L.A. Live for the event.
How to Build Excitement for Your Attendees
No matter how much you try to plan an engaging event, you'll always run the risk of it being a boring experience.
