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How to Develop Leadership Skills as an Event Professional
As if the logistic stress isn’t enough, event planners also must know how to lead event teams and volunteers. Sometimes we get it right; sometimes we make mistakes that may costs us work efficiency or mutual understanding.
How to Conduct an In-Depth Event Needs Assessment
Have you ever downloaded one of those generic event planning checklists, believing that the logistic process is the same for everybody? Did you ever try to adjust the management of your event to predetermined to-do lists that actually made no sense? Do you have an event protocol document that you never use?
How to Engage Your Virtual Attendees
Throughout the last years, we've gradually expanded the idea of event experience, making more and more space for the digital environment. Streaming technologies allow us to reach an incredible number attendees.
How to Attract More Attendees with Destination Marketing
Successful events often rely on unique destinations. The benefits of remarkable spaces go beyond just the event journey - they also include the travel experience and interaction with the local community and culture.
How to Apply Neuromarketing to Your Next Event
Having access to valuable marketing resources, you may find yourself applying different strategies. However, between Facebook ads and blog posts written by influencers, you may discover that you're missing something.
How to Attract a Qualified Audience at Your Next Event
If you believe that selling all the tickets for your next event automatically equals success, think again. The quality of your attendees will directly influence your ROI. It's just like running a business.
This is How AI Will Impact the Future of Event Planning
AI is the future of both the world and the event industry. "Wait, what?" I hear you saying, looking around for the robots ready to take over the world. No, that’s not the type of AI we’re talking about. There’s a big difference between weak AI and strong AI.
