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How to Run Meaningful Events for Younger Generations
With Millennials entering the workforce and Gen Z slated to make up forty percent of the working population by 2020, the entire events industry is changing based on the expectations of these younger generations.
How to Develop a Signature Event
A signature event is the platform a brand will use to increase awareness, engage sponsors and community leaders, or raise funds for a cause. This type of event is frequently encountered in the nonprofit industry.
What Goals Can You Achieve with Event Marketing?
Let me ask you a quick question: Do you know what event marketing is? "Of course", I hear you saying. "It’s the effort I’m putting into promoting my conference or seminar." Your answer is logical. However, it’s not quite right.
How to Surprise Your Guests with Innovative Catering
Cutting-edge technology, unique venues, awe-inspiring decor, extraordinary light shows, and unusual networking setups are just some of the things we do to make our events stand out. Whether it’s the logistics, event layout, ...
How to Come Up with Unique Experience Ideas for Your Guests
Attendee experiences are what make your event memorable. This is the core mantra of the MICE industry that we keep repeating to ourselves over and over again. Every time we plan an event, we make sure to add a 'special' detail or dynamic meant to delight people.
How to Increase the Traffic for Your Event Website
Have you ever asked yourself why do you want to build a website for your event? While it sounds like a stupid question, take a moment to answer.
Critical Things You Learn from Difficult Events
Whether you are a beginner or event professional, there’s no shortage of things you’ll be learning from unpredictable and demanding events. Each conference, business breakfast, or seminar you plan may transform into a war zone at any time.
